diff --git a/lib/rules/singleline-html-element-content-newline.js b/lib/rules/singleline-html-element-content-newline.js
index 309f789d4..7e8a54084 100644
--- a/lib/rules/singleline-html-element-content-newline.js
+++ b/lib/rules/singleline-html-element-content-newline.js
@@ -9,6 +9,7 @@
 // ------------------------------------------------------------------------------
 
 const utils = require('../utils')
+const casing = require('../utils/casing')
 
 // ------------------------------------------------------------------------------
 // Helpers
@@ -20,8 +21,8 @@ function isSinglelineElement (element) {
 
 function parseOptions (options) {
   return Object.assign({
-    'ignores': ['pre', 'textarea'],
-    'ignoreWhenNoAttributes': true
+    ignores: ['pre', 'textarea'],
+    ignoreWhenNoAttributes: true
   }, options)
 }
 
@@ -53,10 +54,10 @@ module.exports = {
     schema: [{
       type: 'object',
       properties: {
-        'ignoreWhenNoAttributes': {
+        ignoreWhenNoAttributes: {
           type: 'boolean'
         },
-        'ignores': {
+        ignores: {
           type: 'array',
           items: { type: 'string' },
           uniqueItems: true,
@@ -80,12 +81,18 @@ module.exports = {
 
     let inIgnoreElement
 
+    function isIgnoredElement (node) {
+      return ignores.includes(node.name) ||
+        ignores.includes(casing.pascalCase(node.rawName)) ||
+        ignores.includes(casing.kebabCase(node.rawName))
+    }
+
     return utils.defineTemplateBodyVisitor(context, {
       'VElement' (node) {
         if (inIgnoreElement) {
           return
         }
-        if (ignores.indexOf(node.name) >= 0) {
+        if (isIgnoredElement(node)) {
           // ignore element name
           inIgnoreElement = node
           return
@@ -114,7 +121,7 @@ module.exports = {
           },
           messageId: 'unexpectedAfterClosingBracket',
           data: {
-            name: node.name
+            name: node.rawName
           },
           fix (fixer) {
             const range = [node.startTag.range[1], contentFirst.range[0]]
@@ -134,7 +141,7 @@ module.exports = {
           },
           messageId: 'unexpectedBeforeOpeningBracket',
           data: {
-            name: node.name
+            name: node.rawName
           },
           fix (fixer) {
             const range = [contentLast.range[1], node.endTag.range[0]]
diff --git a/tests/lib/rules/singleline-html-element-content-newline.js b/tests/lib/rules/singleline-html-element-content-newline.js
index dcb65fd7d..a5c9bce03 100644
--- a/tests/lib/rules/singleline-html-element-content-newline.js
+++ b/tests/lib/rules/singleline-html-element-content-newline.js
@@ -141,6 +141,28 @@ tester.run('singleline-html-element-content-newline', rule, {
         ignores: ['ignore-tag']
       }]
     },
+    {
+      code: `
+        <template>
+          <IgnoreTag>content</IgnoreTag>
+          <IgnoreTag attr>content</IgnoreTag>
+          <IgnoreTag><span attr>content</span></IgnoreTag>
+        </template>`,
+      options: [{
+        ignores: ['IgnoreTag']
+      }]
+    },
+    {
+      code: `
+        <template>
+          <ignore-tag>content</ignore-tag>
+          <ignore-tag attr>content</ignore-tag>
+          <ignore-tag><span attr>content</span></ignore-tag>
+        </template>`,
+      options: [{
+        ignores: ['IgnoreTag']
+      }]
+    },
     // not target
     `
       <template>
@@ -434,6 +456,24 @@ singleline element
       errors: [
         'Expected 1 line break after opening tag (`<div>`), but no line breaks found.'
       ]
+    },
+    {
+      code: `
+        <template>
+          <Div class="panel">content</Div>
+        </template>
+      `,
+      output: `
+        <template>
+          <Div class="panel">
+content
+</Div>
+        </template>
+      `,
+      errors: [
+        'Expected 1 line break after opening tag (`<Div>`), but no line breaks found.',
+        'Expected 1 line break before closing tag (`</Div>`), but no line breaks found.'
+      ]
     }
   ]
 })