diff --git a/README.md b/README.md
index 2cd51e4..d4cd21d 100644
--- a/README.md
+++ b/README.md
@@ -61,6 +61,7 @@ Make sure you have [Heroky CLI](https://devcenter.heroku.com/articles/heroku-cli
 This app exports functions to be imported by other microapps.
 
 - `login` - redirects to login page
+- `businessLogin` - redirects to business (i.e. customer) login page
 - `logout` - clears session storage and redirects to logout page
 - `setAppMenu` - sets sidebar menu for the app by app's `path`
 - `getAuthUserTokens` - returns a promise which resolves to object with user tokens `{ tokenV3, tokenV2 }`
@@ -95,6 +96,7 @@ For example see https://github.com/topcoder-platform/micro-frontends-react-app
    ```js
    module.exports = {
      login: () => {},
+     businessLogin: () => {},
      logout: () => {},
      setAppMenu: () => {},
      getAuthUserTokens: () => new Promise(() => {}),
@@ -121,6 +123,7 @@ For example see https://github.com/topcoder-platform/micro-frontends-angular-app
    ```js
    declare module '@topcoder/micro-frontends-navbar-app' {
      export const login: any;
+     export const businessLogin: any;
      export const logout: any;
      export const setAppMenu: any;
      export const getAuthUserTokens: any;
diff --git a/src/topcoder-micro-frontends-navbar-app.js b/src/topcoder-micro-frontends-navbar-app.js
index 5e146bd..f60723b 100644
--- a/src/topcoder-micro-frontends-navbar-app.js
+++ b/src/topcoder-micro-frontends-navbar-app.js
@@ -19,7 +19,7 @@ import {
   setNotificationPlatform,
 } from "./utils/exports";
 
-import { login, logout } from "./utils";
+import { login, businessLogin, logout } from "./utils";
 import { PLATFORM } from "./constants/notifications";
 
 const lifecycles = singleSpaReact({
@@ -37,6 +37,7 @@ export const { bootstrap, mount, unmount } = lifecycles;
 // list everything we want to export for other microapps here
 export {
   login,
+  businessLogin,
   logout,
   setAppMenu,
   getAuthUserTokens,
diff --git a/src/utils/index.js b/src/utils/index.js
index 5f37fa2..66be7c6 100644
--- a/src/utils/index.js
+++ b/src/utils/index.js
@@ -16,6 +16,16 @@ export const getLoginUrl = () =>
     window.location.href.match(/[^?]*/)[0]
   )}`;
 
+/**
+ * Generate Business Login URL
+ */
+export const getBusinessLoginUrl = () =>
+  `${
+    config.URL.AUTH
+  }?regSource=tcBusiness&mode=login&retUrl=${encodeURIComponent(
+    window.location.href.match(/[^?]*/)[0]
+  )}`;
+
 /**
  * Logout user from Topcoder
  */
@@ -30,3 +40,10 @@ export const logout = () => {
 export const login = () => {
   window.location = getLoginUrl();
 };
+
+/**
+ * Forward user to business login page
+ */
+export const businessLogin = () => {
+  window.location = getBusinessLoginUrl();
+};