diff --git a/.github/ISSUE_TEMPLATE/new-release.md b/.github/ISSUE_TEMPLATE/new-release.md
index 2d2cafb40..0e0fb9e1f 100644
--- a/.github/ISSUE_TEMPLATE/new-release.md
+++ b/.github/ISSUE_TEMPLATE/new-release.md
@@ -27,7 +27,7 @@ assignees: ''
 - [ ] A maintainer pushes the tag with
       `git push $VERSION`
   - Triggers prow to build and publish a staging container image
-    [`us-central1-docker.pkg.dev/k8s-staging-images/llm-instance-gateway/epp:$VERSION`](https://us-central1-docker.pkg.dev/k8s-staging-images/llm-instance-gateway/epp)
+    [`us-central1-docker.pkg.dev/k8s-staging-images/gateway-api-inference-extension/epp:$VERSION`](https://us-central1-docker.pkg.dev/k8s-staging-images/gateway-api-inference-extension/epp)
 - [ ] Submit a PR against [k8s.io](https://github.com/kubernetes/k8s.io), 
       updating [`k8s-staging-gateway-api-inference-extension/images.yaml`](https://github.com/kubernetes/k8s.io/blob/main/registry.k8s.io/images/k8s-staging-gateway-api-inference-extension/images.yaml) to
       promote the container images from staging to production. <!-- link to example PR once we have one -->
diff --git a/Makefile b/Makefile
index 1dc6348bc..07b9f6e6c 100644
--- a/Makefile
+++ b/Makefile
@@ -26,7 +26,7 @@ PLATFORMS ?= linux/amd64
 DOCKER_BUILDX_CMD ?= docker buildx
 IMAGE_BUILD_CMD ?= $(DOCKER_BUILDX_CMD) build
 IMAGE_BUILD_EXTRA_OPTS ?=
-IMAGE_REGISTRY ?= us-central1-docker.pkg.dev/k8s-staging-images/llm-instance-gateway
+IMAGE_REGISTRY ?= us-central1-docker.pkg.dev/k8s-staging-images/gateway-api-inference-extension
 IMAGE_NAME := epp
 IMAGE_REPO ?= $(IMAGE_REGISTRY)/$(IMAGE_NAME)
 IMAGE_TAG ?= $(IMAGE_REPO):$(GIT_TAG)
diff --git a/pkg/manifests/ext_proc.yaml b/pkg/manifests/ext_proc.yaml
index 410c31ed6..4e82779ef 100644
--- a/pkg/manifests/ext_proc.yaml
+++ b/pkg/manifests/ext_proc.yaml
@@ -71,7 +71,7 @@ spec:
     spec:
       containers:
       - name: inference-gateway-ext-proc
-        image: us-central1-docker.pkg.dev/k8s-staging-images/llm-instance-gateway/epp:main
+        image: us-central1-docker.pkg.dev/k8s-staging-images/gateway-api-inference-extension/epp:main
         args:
         - -poolName
         - "vllm-llama2-7b-pool"