diff --git a/public/presskit.jade b/public/presskit.jade
index b0f2778fb9..e8eb34138d 100644
--- a/public/presskit.jade
+++ b/public/presskit.jade
@@ -51,3 +51,96 @@ div(class="presskit-container l-space-neg-top-8")
p
| For inquiries regarding press and media please contact us at
| press@angular.io.
+
+ style ul {list-style-type: disc !important; margin-left: 1em !important;}
+ div(class="presskit-row")
+ div(class="presskit-inner")
+ div
+ h2 BRAND NAMES
+ :marked
+ ## Angular
+ The name **Angular** represents the work and promises provided to you by the Angular team.
+
+ When not specified, Angular is assumed to be referring to the latest and greatest stable version from the Angular Team.
+
+ ### Example
+ **Version 4.1 Now Available** - We are pleased to announce that the latest release of Angular is now available. Staying up to date is easy!
+
+ ### Example
+ **Correct**
+
+ >**New *ngIf Capabilities** - New in version 4.0 is the ability to use additional syntax to create local variables. This can be very helpful in cases such as working with observables …
+
+ **Incorrect**
+
+ >**New *ngIf Capabilities In Angular 4** - Angular 4 introduces the ability to use additional syntax to create local variables. This can be very helpful in cases such as working with observables …
+
+ **Reasoning**
+
+ >By not using “Angular 4” in the title, the content still feels applicable and useful after version 5, 6, 7 have been released, as the syntax is unlikely to change in the short and medium term.
+
+ ## AngularJS
+
+ **AngularJS** is the 1.x series of work and promises provided by the Angular team.
+
+ ### Examples
+
+ 1. AngularJS is one of the most used framework on the web today (by number of projects).
+ 1. Millions of developers are currently building with AngularJS.
+ 1. Developers are beginning to upgrade from AngularJS to Angular.
+ 1. I’m upgrading my application from AngularJS to Angular.
+ 1. I'm using AngularJS Material on this project.
+
+
+ AngularJS projects should use the
+
+ original AngularJS logo / icon, and not the Angular icon.
+
+ figure
+ img(src="/resources/images/logos/angularjs/AngularJS-Shield.svg" alt="AngularJS Logo" style="margin-left:20px;" )
+
+ :marked
+ ## Angular Material
+
+ This is the work being performed by the Angular team to provide Material Design components for Angular applications.
+
+ ## AngularJS Material
+
+ This is the work being performed by the Angular team on Material Design components that are compatible with AngularJS.
+
+ ## 3rd Party Projects
+
+ **X for Angular**
+ 3rd parties should use the terminology “X for Angular” or “ng-X” for software projects. Projects should avoid the use of Angular X (e.g. Angular UI Toolkit), as it could create authorship confusion. This rule does not apply to events or meetup groups.
+
+ Developers should avoid using Angular version numbers in project names, as this will artificially limit their projects by tying them to a point in time of Angular, or will require renaming over time.
+
+ Where a codename or shortname is used, such as on npm or github, some are acceptable, some are not acceptable.
+
+ **Do not use**
+ - ng2-
+ - angular2-
+
+ **OK to use**
+ * ng-
+ * angular-
+
+ As always, component and directive selectors should not begin with “ng-” selectors as this will conflict with components and directives provided by the Angular team.
+
+ ### Examples
+
+ * The ng-BE team just launched ng-health to help developers track their own health.
+ * I’m going to use NativeScript for Angular to take advantage of native UI widgets.
+ * ReallyCoolTool for Angular.
+ * ReallyCoolTool for AngularJS.
+
+ div(class="presskit-row")
+ div(class="presskit-inner")
+ div
+ h2 TERMS WE USE
+ :marked
+ We often use terms that are not part of our brand,
+ but we want to remain consistent on the styling and use of them to prevent confusion and to appear unified.
+
+ * Ahead of Time Compilation (AOT)
+ * Just in Time Compilation (JIT)
diff --git a/public/resources/images/logos/angularjs/AngularJS-Shield.svg b/public/resources/images/logos/angularjs/AngularJS-Shield.svg
new file mode 100644
index 0000000000..db879ab4f7
--- /dev/null
+++ b/public/resources/images/logos/angularjs/AngularJS-Shield.svg
@@ -0,0 +1,74 @@
+
+
+
+
\ No newline at end of file